Blue and gold are the colors of the University of California. At UCLA, our blue and gold recalls the brilliant sunshine, bright skies and beautiful environments of the city in which we live, and the optimism that marks our worldview and enables us to achieve great things.
The UCLA color palette used when creating digital work includes primary, secondary and tertiary palettes and differs slightly from print to meet web standards for color contrast (that conform to Web Content Accessibility Guidelines (WCAG) 2.0 level AA.
When using the UCLA color palette, it is important to use the tertiary palette as a small accent to the rest of the palettes.
Undergraduate materials should utilize more of the tertiary palette.
For university-wide communications, it is okay to use one or multiple tertiary colors, but only as accents to copy or photos, not as fields of color that compete with the overall primary colors of blue and gold.